
How to Build a B2B Prospect List from Scratch
A good prospect list is not a scraped spreadsheet. It is the targeting layer for your outbound system. This guide shows how to define your ICP, source accounts, add contacts, verify data, and turn…
Field notes from building outbound systems for B2B teams — infrastructure, research, and the numbers behind both.

A good prospect list is not a scraped spreadsheet. It is the targeting layer for your outbound system. This guide shows how to define your ICP, source accounts, add contacts, verify data, and turn…