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TAM & ICP Strategy

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Isometric scene of a scattered cloud of dots narrowing through a funnel into a precise connected grid of nodes

TAM & ICP Strategy Latest · August 5, 2026 · 8 min read

TAM Mapping: Turning a Market Into a Contactable List

TAM mapping is the operational work of turning a market into a list you can contact this quarter. The five steps, and what the account count tells you before you write anything.